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Media reports: Internet + Big Data Drives Innovative Marketing

Release time: 2018/12/13 15:17:59

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In the Internet era, big data has penetrated into every aspect of people's lives. Comprehensive coverage of huge amounts of data, and information surrounds people. To be successful in this information age, it is not enough for a company to rely on good products. It is also necessary to speak with a "brand".

大数据传播

With the change of the network environment, consumers are becoming more and more dependent on the network, and a unique self-evaluation system has been formed: content strongly recommended by merchants and enterprises is indifferent, and the sharing experience of real users in the community is sought after. The brand that Qidi builds is to enhance the interaction between the brand and the user while KOL has a direct dialogue with consumers, in fact, it has created more invisible value services for the enterprise.

大数据传播

The traditional thinking of many companies impedes the development and transformation of the industry. Times are changing. The beauty of flowers alone is not enough to attract tourists, and it will take more fragrance to attract more attention. The same is true of good companies and good products. Only by building a well-known brand can we dominate the market.

For the construction and integration of the Internet in Internet marketing, Qidi has a high voice. The specific operation method is to start from consumer analysis and data coordination, build a refreshing and practical official website, and implement a strong marketing plan to achieve the ultimate goal of commercial value conversion of big data.

As the most important bridge between consumers and businesses, brands are using the Internet and big data to maintain and maintain the relationship between the two. When users query multi-source and all-round authoritative information in search engines, they naturally increase their trust in this company. The practical and beautiful official website interface also allows users to form an emotional preference and dependence on the website brand, thereby building brand loyalty.

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Compared with the traditional mode of marketing, the Internet-driven data-based marketing adopted by Qidi has the characteristics of high precision and wide breadth. By targeting the precise crowd, it can simulate the consumption scenario to improve conversion, and it is not affected by time and space. Limitation and high cost controllability.

Today, the company's big data communication marketing centered on precision and interaction has replaced the traditional marketing model, greatly increasing the area and efficiency of communication, and promoting the comprehensive upgrade and transformation of many business models.


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